Most gym websites are actually getting decent traffic. That surprises a lot of owners. When sign-ups are low, the default...
Most gym owners mean well when they talk about their target audience. When asked who their gym is for, the...
Brand Identity
Most people decide whether they trust a gym within the first few seconds of landing on its website. Not after...
Most gym owners still think about their website the way they personally see it — on a laptop. But...
Most gym owners assume Google and AI tools read their website the same way people do. They don’t. They...
After checking out literally hundreds of gym websites, there’s a clear pattern that starts to emerge. The best CrossFit...
Most gym websites spend a lot of time telling you things. Great culture. Strong community. Experienced coaches. At this point,...
You might think people decide to sign up for your gym based on pricing or services. But in reality, people...
When a gym moves away from a template website, the biggest changes aren’t visual. Yes — the site usually looks...
Most gyms think website conversion comes down to one thing. A better offer. A better headline. A better call to...
Your website is more than a digital brochure—it’s the first, and sometimes only, place a prospective member meets your gym....
Whether you’re new to Firebreather Core or just curious about what it looks like behind the scenes, this Quickstart Video...
Learn Firebreather Core
At Firebreather, we’re always looking for ways to make your website easier to use, faster, and more secure. This latest...
Product Updates
This year marks a full decade of working with CrossFit and functional fitness gyms. In that time, we’ve watched CrossFit...
At Firebreather, we’ve been building and managing websites for CrossFit and functional fitness gyms for over a decade. That means...
On our marketing, we say Firebreather will help you get more leads. But here’s the million-dollar question… how many more...
Recently, a lead asked me a fair question: “Why should I pay more for Firebreather when Squarespace only costs a...
If you’re a CrossFit gym owner looking to generate more leads and convert more website visitors, a tour video might...
Media
You’ve got the programming dialed in. The energy is high. Your coaches are solid. But leads come in, try a...
Looking for inspiration for your gym’s website? Here are 5 real CrossFit gym websites that don’t just look good—they work....
https://youtu.be/KyMx3n7qRWY FM Appointment Booking One of the most powerful features of Firebreather Core is the FM Appointment Booking tool. Built...
A website that repels people… Sounds crazy, right? Most gym owners think the goal of their website is to attract...
When I first stepped into the world of digital marketing, I was all in on the tactics. I obsessed over...
When it comes to showing up in local search results, most CrossFit gyms are leaving opportunities on the table. You...
When it comes to building a website for your CrossFit or functional fitness gym, you’ve got options. But if you’re...
When it comes to choosing the best CrossFit website platform, gym owners often find themselves comparing two very different types...
Your website is the digital storefront of your CrossFit affiliate gym. It’s where potential members learn about your philosophy, your...
If your gym is in the greater Portland/Vancouver area and you’re participating in the 2024 CrossFit Open, I want to...
At Firebreather Marketing, we know conquering the digital world starts with a website that dominates search engines. That’s why we...
At Firebreather Marketing, we set the bar high. We pride ourselves on delivering polished websites with top-notch functionality. So, when...
Say goodbye to spam suckers stealing your precious time and cluttering your inbox. We’ve just beefed up your website’s contact...
